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When I look back on my journey as an athlete, SRAM has been with me every step of the way. They were one of my very first partners, and our partnership has endured the test of time. What sets SRAM apart for me is their unwavering commitment to innovation and performance.

From the early days of my career to the most challenging races and expeditions I've undertaken, SRAM components have been my trusty companions. Whether it's the crisp and precise shifting of their drivetrains or the dependable stopping power of their brakes, I know I can rely on SRAM to deliver when it matters most.

But it's not just about the technology; it's the people behind SRAM who make the difference. Their passion for cycling and their dedication to pushing the boundaries of what's possible in the world of cycling components is truly inspiring. We share a common goal: to continuously improve and elevate the sport we love.

SRAM isn't just a partner; they're a part of my cycling journey, and I couldn't imagine it without them. Together, we've tackled the toughest terrains and celebrated countless victories. Here's to many more adventures and triumphs with SRAM by my side.



"My appreciation for SRAM's XX1 EAGLE Drivetrain stems from its remarkable performance and reliability. This drivetrain provides a wide range of gears, which is crucial for the varied terrains I encounter in my adventures. It allows me to smoothly shift gears, ensuring I can maintain efficiency and control regardless of the challenge ahead. The durability and precision of the XX1 EAGLE Drivetrain also stand out, making it a dependable choice for both competitive races and rugged explorations. Its seamless integration enhances my riding experience, allowing me to focus on the journey and the thrill of the ride."


"I love SRAM's BB7 Mechanical Disc Brakes for winter riding. Their mechanical nature is a significant advantage in extremely cold conditions where hydraulic brake fluid might freeze, compromising the effectiveness of hydraulic brakes. The BB7s ensure consistent and reliable braking performance, regardless of the freezing temperatures. This reliability is crucial for maintaining control and safety during my winter expeditions, allowing me to focus on the ride and the environment, rather than worrying about brake performance."



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